Rita Ora: THOMAS SABO announces ambassadorship in Berlin

    'The Magic of jewellery': With this message, British singer Rita Ora announces her new ambassadorship with lifestyle brand THOMAS SABO in Berlin. Find out all about the amazing reveal here!
    Rita Ora with Thomas Sabo in Berlin for the ambassadorship announcement

    Star-studded event by the pool

    Taking place in the midst of Berlin Fashion Week, the city was packed with top celebs and influencers. We used this opportunity to invite famous faces such as James McVey from The Vamps, blogger Nina Suess, influencer Sofia Tsakiridou, presenter Cathy Hummels, actress Ruby O. Fee and many more to the luxurious swimming pool of Berlin’s Hotel Oderberger. Here we presented not only our new global ambassador Rita Ora, but new pieces from the Autumn/Winter 2019 collection as well.

    Sofia Tsakiridou, Kim Hnizdo and Nina Suess at the Berlin Cooperation Event of RITA ORA x THOMAS SABO

    Handmade designs

    Of course, the stunning Rita Ora was dripping in THOMAS SABO jewellery in celebration of the special occasion. The 'Magic Cat' pendant, the playful gilded earrings with scarab motif and the colourful stones necklace she wore were all lovingly hand-finished.

    Rita Ora at the cooperation event at Hotel Oderberger Berlin

    Lively style

    When asked why Rita Ora decided to partner up with the brand, she said,

    I am very happy about my ambassadorship with THOMAS SABO. For me, jewellery is part of my life, it carries memories of the past, symbolises the present and the future and brings my style to life. THOMAS SABO designs inspire with their diversity and make every woman happy.
    'The Magic of Jewellery' presented in Berlin

    Instagram announcement

    The singer shared her exciting new campaign with her fans on her Instagram page.

    Nothing but praise

    About the collaboration, Mr Thomas Sabo expressed the flattering words

    Rita Ora’s confident demeanour, her authenticity and her passion to realise her own dreams makes her a global trendsetter and these characteristics perfectly underline the vision of THOMAS SABO jewellery
    Rita Ora, Thomas Sabo and many prominent guests at the Hotel Oderberger Berlin

    Shooting with Cass Bird

    With her unique and creative mix of styles, highly esteemed photographer Cass Bird was in charge of shooting our Autumn/Winter 2019 campaign where Rita showcased the new glamorous rings, earrings, necklaces, bracelets, watches and much more.


    Coming Soon

    From July 15th, the diverse THOMAS SABO AW19 collection featuring a multitude of magic-inspired pieces will be available in all international THOMAS SABO shops, shop-in-shops, online at www.thomassabo.com and in selected stockists.
    Follow the #RITAORAxTS and #MAGICbyTS hashtags to keep up with the latest news and updates from the THOMAS SABO world.

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